MUCHO GUSTO Festival - on 19 September, North Park, Riverside, CA !!

Division 9 and KUCR present

MUCHO GUSTO FESTIVAL!
*a celebration*

SEPTEMBER 19, 3PM-11PM
North Park, Riverside, CA
https://www.muchogustofest.com/

PAHUA

Pahua is a Mexican singer, producer, and DJ whose music bridges Latin American roots and forward-thinking electronic sounds. Blending traditional rhythms with lush synths and contemporary production, she creates a sound that feels both deeply rooted and unmistakably modern.

With more than 20 million streams across platforms, Pahua has been featured by Spotify’s EQUAL Mexico program, Amazon Music’s ROMPE initiative, and Apple Music’s Arrullos Mexicanos Vol. 1, a Latin GRAMMY-nominated release. Her music has appeared in EA Sports FC, The Sims, Apple TV+’s Messi Meets America, and national campaigns for brands like Walmart.

Praised by outlets including KEXP, NPR, Rolling Stone, BBC Radio, COLORS, and Remezcla, Pahua continues to emerge as one of the most exciting voices shaping the future of Latin alternative music.

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Bardo

Bardo is entering a new chapter.

Best known as a founding member of Chicano Batman, the Los Angeles artist draws from his Mexican and Colombian roots to create music shaped by psychedelic soul, Latin rhythms, and deeply personal storytelling. Raised in a household filled with everything from classic rock and R&B to cumbia, vallenato, and salsa, Bardo channels the diverse sounds of his upbringing into a sound that is uniquely his own.

His latest work, Renacer ("rebirth"), marks the beginning of a new creative era—one rooted in transformation, heritage, and self-discovery. Honest, soulful, and deeply connected to his Afro-Latino identity, Bardo’s music reflects both where he comes from and where he’s headed.

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Plenazo Tribe

Plenazo Tribe is a Los Angeles-based musical collective dedicated to celebrating, preserving, and reimagining Plena—the Afro-Puerto Rican tradition of storytelling, resistance, and collective joy. Led by Puerto Rican singer, percussionist, producer, and bandleader Gabriel J. Montes, the group blends folkloric percussion, song, dance, and contemporary influences into a vibrant communal experience.

After relocating from Puerto Rico to Los Angeles, Montes found few spaces where Plena was actively practiced. Rather than waiting for a scene to emerge, he began building one—performing in public spaces, cultural gatherings, and community events throughout the city. Those efforts eventually grew into monthly Plenazos, bringing together musicians, dancers, and audiences from across cultures and backgrounds.

Today, Plenazo Tribe is a multicultural ensemble with members from Puerto Rico, Argentina, Ecuador, Cuba, France, Peru, Mexico, Colombia, and the United States. Their performances honor the deep roots of Afro-Puerto Rican tradition while embracing the energy and diversity of contemporary Los Angeles.

The result is a powerful celebration of rhythm, community, and cultural exchange—where ancestral sounds meet the present moment, and everyone is invited to join the circle.

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Rumbo Tumba

RUMBO TUMBA is the electroacoustic music project of Argentine multi-instrumentalist, composer and producer Facundo Salgado, who has captivated audiences worldwide - touring more than 30 countries on all continents. Facundo is a craftsman of organic loops, a one-man band - performing, recording, and mixing a variety of handcrafted, wooden South American instruments in real time. Loop-based compositions highlight the beauty of traditional folk roots and delicately employ cutting-edge digital tools to project South American folklore into the future.